Tuesday 12 December 2017

Two uses of Blumer and Katzs theory in the Lego Movie Video Game

Blumer and Katzs theory in the Lego Movie Video Game

One of the uses of Blumer and Katzs is the relationship you and the game have. An example of this is the voice of Morgan Freeman and William Ferrell. Lord Business (who is voiced by Will Ferrell) and Vitruvias (who is voiced by Morgan Freeman) is presented very quickly in the game grasps the attention of adults who recognise there voice and who may of liked them in previous movies/TV they were in.

There are certain language the adults Lego Game mentions that will most likely fly over children's heads but may make the adults the chuckle. An example of this is when Lord Business mentions how this will reflect in there 'Performance evaluations'. Adults with a job will recognise this as they may be able to relate to it. One of the characters chosen at the beginning is Shake Spear adults may also recognise this.

Another use of Blumer and Katz is the feel of escapism. This game is very helpful to children who have had maybe a boring/rough/annoying day and want to escape from the reality that they are submerged in. This makes things possible that you are not able to do in the real world but able in the Lego world. Children and adults may be able to relate as they might have very strict parents or boss therefore representing Lord Business who seems to frown upon the use of creativity.

Written By Harrison Allman-Varty

1 comment:

  1. Mark 3 out of 8 The question asks for " at least two"
    1. You show understanding of the uses and gratifications model but you must RELATE each of the pleasures to SPECIFIC points about the Lego movie video game. Deal with each pleasure in turn, rather than make a list. You do refer to escapism and humour, with an example, which is good. Use paragraphs to separate each of these points.
    2. You could refer to the cross-promotion with the film, the relationship with the brand and its characters
    3. You do not show understanding of the relationship with some of the characters such as Emmet and nor do you refer to the superheroes
    4. Refer to pleasures of the game itself such as the quest (exploring new worlds), the use of the first-person protagonist (the gamer associates directly with the game)
    5. Refer also to childhood nostalgia for parents & the pleasures of playing with their children
    6. Your first sentence makes no sense at all:"One of the uses of Blumer and Katzs is the relationship you and the game have."

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